![]() They identified a set of laws which address the natural compulsion to find order in disorder. The first Gestalt Principles were devised in the 1920s by German psychologists Max Wertheimer, Kurt Koffka and Wolfgang Kohler-who aimed to understand how humans typically gain meaningful perceptions from the chaotic stimuli around them. Designers use the principles to organize content on websites and other interfaces so it is aesthetically pleasing and easy to understand. When designing interfaces, designers use a combination of both proximity and similarity to create a meaningful visual representation of information.Gestalt Principles are principles/laws of human perception that describe how humans group similar elements, recognize patterns and simplify complex images when we perceive objects. Normally both of these gestalt principles affect us simultaneously and thus we may not really see a difference between them. So, objects with different orientation or different colors will not be perceived as a unified group. Similarity is the gestalt grouping law that states that elements that are similar to each other tend to be perceived as a unified group. ![]() So, objects kept far away will not be perceived as a unified group. Proximity is the gestalt grouping law that states elements that are close together tend to be perceived as a unified group. Now let’s see how they are actually different: Since both principles state the human perception of relating elements, we tend to mix them up. It is very easy to get confused between two of the gestalt principles: Similarity vs Proximity. Similarity helps us prevent or minimize such problems.ĭifference between Similarity & Proximity When displaying information, poorly grouping elements results in users interpreting our information the wrong way. ![]()
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